Commercial

First 100 Hours - Heritage

DESCRIPTION

For Ecco First 100 Hours directed by Alex Revers demonstrates how Ecco Heritage Boots can be enjoyed right out of the box, without 100 hours of break-in time. We follow four talents during these 100 hours who share with us their unique passions; one of them being a mixed media artist James Chiew, a wild life photographer Lana Tannir, a chef Jos Timmer, and a co-founder of a motorcycle workshop Arjan Van den Boom. This campaign highlights how to make the most out of the 100 hours.

Credits

Client: ECCO

Agency: Emakina

Production: Eyeforce

Creative Producer: Douwe Kolk

Art Director: Ines Ambrosio

Copy Writer: Ashok Narandran

Project Manager: Michelle Krevetzky

Producer: Thijmen van der Poll

Production Manager: Anne Kok

Director: Alex Revers

DOP: Stefan Jansen

Producer: Thijmen van der Poll

Gaffer: Arthur Vis

Light Assistant: Kenneth van Bochove

1st AC / data: Thijs van Geenhuizen

Photography: Jarno Schurgers

BTS photographer: Cas Kerssens

P.A.: Tim Witte

Cast: James Chiew, Lana Tannir, Jos Timmer, Arjan van den Boom

Styling: Nadine Rodenburg

Hair & make-up: Faisa Sontodimedjo

Hair & make-up Assitant: Roos Sitser

Online Edit: Aron van Blooijs

Offline Edit: Sander Jorna

Grading: Bram Baas

Sound design: Rufus van Baardwijk

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© Eyeforce 2026

Receive our quarterly newsletter with behind the scenes and the latest news.

© Eyeforce 2026

Receive our quarterly newsletter with behind the scenes and the latest news.

© Eyeforce 2026